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Yes… exactly. If a great product/service is obvious, it either already exists or can’t be done with current technology/resources. Otherwise it’s not obvious and seems ridiculous to most people

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Aaron Dinin, PhD
Aaron Dinin, PhD

Written by Aaron Dinin, PhD

I teach entrepreneurship at Duke. Software Engineer. PhD in English. I write about the mistakes entrepreneurs make since I’ve made plenty. More @ aarondinin.com