What Every Entrepreneur Needs to Learn About Selling
Published in
6 min readJun 30, 2020
“What you’ve just shown wasn’t a pitch that’s going to get you many customers,” she said. I was demoing my startup’s software to a VP at a Fortune 500 company. I was maybe 25 years old, and it was the first time I’d ever pitched such a big potential customer. Clearly it hadn’t gone well.
“It’s not?” I sheepishly responded, not sure how else to respond to such direct…
