The Secret Weapon of Salespeople Every Entrepreneur Should Steal

It’s easier to become a great salesperson than you might think

Aaron Dinin, PhD

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Image courtesy Andrea Piacquadio via Pexels

I was quizzing a pre-revenue entrepreneur about customer acquisition. He was practicing his fundraising pitch with me, and he’d spent the entire time talking about his product. I wanted to know how he was going to sell it. Finally, he’d had enough of…

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Aaron Dinin, PhD

I teach entrepreneurship at Duke. Software Engineer. PhD in English. I write about the mistakes entrepreneurs make since I’ve made plenty. More @ aarondinin.com