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I suspect there’s a point of diminishing returns. In fact, I think a lot of the failures at this point are just because I have the wrong email address.

Ultimately, cold emailing is a combination of conversion rates and efficiency. It’s up to the emailer to balance the two and decide what makes the most sense for his/her particular situation.

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Aaron Dinin, PhD

I teach entrepreneurship at Duke. Software Engineer. PhD in English. I write about the mistakes entrepreneurs make since I’ve made plenty. More @ aarondinin.com