Do You Have Company/Entrepreneur Fit?

Aaron Dinin, PhD
4 min readMay 21, 2020
Photo by Ryoji Iwata on Unsplash

Most entrepreneurs are familiar with the concept of product/market fit. It’s the degree to which a product satisfies market demand. But that’s not the only kind of fit venture capitalists are looking for when deciding which companies to invest in. They’re also looking for something I like to call company/entrepreneur fit.

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Aaron Dinin, PhD

I teach entrepreneurship at Duke. Software Engineer. PhD in English. I write about the mistakes entrepreneurs make since I’ve made plenty. More @ aarondinin.com