Aaron Dinin, PhD – Medium

Aaron Dinin, PhD

Featured Book

The Krzyzewskiville Tales

The Krzyzewskiville Tales

An exploration of one of the most famous traditions in sports with a cheeky, literary twist.

2005

Stories

Pinned

Aaron Dinin, PhD
in
The Startup

The Real Reason Nobody Is Buying Your Startup’s Product

If you’re struggling to sell a product, chances are you’re overlooking the biggest problem.

Sep 3, 2020

The Real Reason Nobody Is Buying Your Startup’s Product

Sep 3, 2020

Pinned

Aaron Dinin, PhD
in
The Startup

I Wish Someone Had Warned Me About the Real Reason Most Startups Fail

Every entrepreneur knows that most startups fail, but very few of them actually understand why.

Feb 10, 2022

I Wish Someone Had Warned Me About the Real Reason Most Startups Fail

Feb 10, 2022

Aaron Dinin, PhD
in
Entrepreneurship Handbook

The Entrepreneurial Superpower Every Founder Needs to Develop as Soon as Possible

When you get really good at this one thing, it completely changes your effectiveness as a leader.

1d ago

The Entrepreneurial Superpower Every Founder Needs to Develop as Soon as Possible

1d ago

Aaron Dinin, PhD
in
Entrepreneurship Handbook

Dear Entrepreneurs: Please Give Up On Your Dreams of Being CEOs

Forget the stories about successful founders leading companies to billion dollar exits — being CEO isn’t a job you actually want.

4d ago

Dear Entrepreneurs: Please Give Up On Your Dreams of Being CEOs

4d ago

Aaron Dinin, PhD
in
Entrepreneurship Handbook

Why Investors Expect Financial Projections (Even Though They Know They’re Made Up)

Most startup financial projections are little more than fiction, but investors have good reason for still wanting to see them.

Sep 12

Why Investors Expect Financial Projections (Even Though They Know They’re Made Up)

Sep 12

Aaron Dinin, PhD
in
Entrepreneurship Handbook

How the Strange Existence of Tomato Knives Reveals an Important Lesson About Startups

That random tomato knife in your kitchen drawer might be able to help you with more than just slicing tomatoes

Sep 9

How the Strange Existence of Tomato Knives Reveals an Important Lesson About Startups

Sep 9

Aaron Dinin, PhD
in
Entrepreneurship Handbook

Why Most Fundraising Pitches Fail Within the First 5 Minutes

The investors you’re pitching already know exactly what they’re looking for, but do you?

Sep 5

Why Most Fundraising Pitches Fail Within the First 5 Minutes

Sep 5

Aaron Dinin, PhD
in
Entrepreneurship Handbook

What if More Competition Is Actually Good for Your Startup?

Too many entrepreneurs think competition is a bad thing, but savvy entrepreneurs know better.

Sep 3

What if More Competition Is Actually Good for Your Startup?

Sep 3

Aaron Dinin, PhD
in
Entrepreneurship Handbook

The Hidden Costs of Starting a Business

The best sign of a sophisticated entrepreneur is someone who understands the real costs of startups

Aug 29

The Hidden Costs of Starting a Business

Aug 29

Aaron Dinin, PhD
in
Entrepreneurship Handbook

Why Your Sales Emails Don’t Work: A Lesson from My Overloaded Inbox

Sending effective emails that get people interested in buying your product is a lot harder than most entrepreneurs think.

Aug 26

Why Your Sales Emails Don’t Work: A Lesson from My Overloaded Inbox

Aug 26

Aaron Dinin, PhD

Aaron Dinin, PhD

Book Author

I teach entrepreneurship at Duke. Software Engineer. PhD in English. I write about the mistakes entrepreneurs make since I’ve made plenty. More @ aarondinin.com

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